Missouri citizens authorized legal mobile and retail sports betting, allowing managed books to take bets next year.
The sports betting wagering tally measure passed by a slim majority early Wednesday early morning after more than 2.9 million votes were counted.
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Seven of the eight states surrounding Missouri allow mobile or retail sportsbooks. That includes Kansas and Illinois, which divided the Kansas City and St. Louis metro locations with Missouri, respectively.
Missouri is the 39th state to approve legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to approve sports betting this year.
" Missouri has a few of the finest sports betting fans on the planet and they revealed up big for their favorite groups on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, stated in a declaration. "On behalf of all six of Missouri's professional sports betting franchises, we desire to thank the Missouri citizens who made their voices heard by authorizing Amendment 2. This historical vote makes Missouri the 39th state to legalize sports betting and ensures we no longer lose valuable tax profits to our surrounding states. Most notably, the passage of Amendment 2 suggests a new, dedicated, irreversible funding stream for Missouri class."
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Missouri sports betting wagering next actions
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Voter approval indicates up to 14 mobile sportsbooks might begin accepting bets next year. It is unlikely all 14 readily available licenses are utilized.
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DraftKings and FanDuel financed nearly every dollar of the "yes" campaign and will certainly apply to take bets in the Show Me State. They will likely each pursue the two "untethered" licenses available without needing to partner with a Missouri brick-and-mortar gambling establishment or sports betting team (and pay an accompanying cost).
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Six licenses are readily available to each Missouri gambling establishment operator, respectively. Caesars, regardless of opposing the ballot step, will likely utilize its license to release the Caesars mobile sportsbook. Penn Entertainment, which handles ESPN Bet, and Bally's (Bally Bet) will likewise likely introduce their particular books.
The other 3 operators are Boyd Gaming, Century Casino, and Affinity Interactive. It stays unclear if they will launch mobile sportsbooks.
The staying six licenses are scheduled for each of the significant expert sports betting teams that play home games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting companies were among the most popular advocates of the ballot step.
Together with DraftKings, FanDuel and Caesars, Missouri gamblers need to expect other brands including BetMGM, bet365, BetRivers and Fanatics to look for market gain access to.
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Launch possibility tiers IF Missouri citizens approve sports betting wagering:
Guarantees: FanDuel, DraftKings
Locks: BetMGM, Bally Bet
Most likely: Fanatics, bet365, ESPN BET
Are Already Live In Illinois, So Yeah(?): BetRivers, Hard Rock, Circa
Opposed Referendum But Still Might: Caesars
Missouri's tally procedure permits every Missouri gambling establishment to open retail sportsbooks on their particular properties. Most if not all 13 casinos handled by the 6 casino operators are anticipated to open in-person wagering alternatives such as sports betting kiosks and potentially committed, full-service sportsbooks.
The six sports betting groups can also open in-person sportsbooks within or surrounding to their respective home playing locations. Missouri will sign up with Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. among jurisdictions that allow in-stadium retail sportsbooks.
The language around the ballot procedure needs the very first licensed sportsbooks to begin accepting wagers by Dec. 1, 2025. Operators will likely work with regulators to go live before kick-off of the fall 2025 football season, perennially books' most financially rewarding time of the sports betting calendar.
Missouri sports betting background
The successful Missouri sports betting wagering campaign comes despite millions in funding opposing the step from among the state's biggest gambling stakeholders.
Caesars spent millions of dollars to beat the step. In the majority of other states that connect online sports betting wagering with a state's brick-and-mortar gambling establishments, an operator is approved at least one license per handled home.
Because scenario in Missouri, Caesars would be afforded a minimum of 3 prospective licenses, one for each casino it handles. Instead, Caesars just has one. In states with the license-per-property design, companies can either open additional internal books or, more frequently, farm out the license to a competitor that pays an accompanying cost in exchange.
FanDuel and DraftKings, which have approximately two-thirds of U.S. across the country sports betting manage market share, could potentially have an upper hand on their rivals by making the pair of untethered licenses. It stays to be seen which two books will earn these slots, however the language around the tally step would appear to favor the two national market leaders.
Polling earlier in the year revealed the "yes" vote with a small lead. Support efforts were bolstered by tens of millions invested by DraftKings and FanDuel.
A series of tv and radio advertisements focused on the profits legal sportsbooks would create for Missouri public education. Opponents, moneyed largely by Caesars, argued the fans' advertisements were deceptive and the 10s of millions of forecasted dollars raised would have a minimal impact in a state that currently spends billions on education annually.
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Missouri Sports Betting Ballot Measure Approved By Voters
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